First Footprint logo.jpeg

Our Founder

Joey Profile Photo_edited.jpg

Joey Sha

Founder and Curriculum Director

Master in Psychology , Master in Marketing
Dynamic Assessment for Young Children (Educational and Intervention Perspectives, certificate from David Tzuriel) 

Member of Asian Professional Counselling & Psychology Association (APCPA)
Hong Kong Authorized Playgroup Instructors
Certified Instructors of Infant Massage from International Association of Infant Massage (IAIM)
Instructors of The Montessori Method
Instructors of Baby & Children Gym
Member of Hong Kong Sandplay Therapy Association




First Footprint was founded by Miss Joey Sha in 2016. Our philosophy is learning through playing. Our course aims at developing kids intelligent cognition, enhancing attention, imitation ability, problem solving skills, communication skills, emotional and social development.

In the year 2018, Miss Joey Sha launched the Chinese Educational game for children to play and learn, through playing, kids can memorise the Chinese words with over 500 words in short time with fun. 

Start from the year 2019 from until now, Miss Joey Sha is one the expert education teams in Hong Kong to publish the famous Kindergarten Interview Book, published by Eugene Group. 

In the year 2020, First Footprint is successful to launch the Certificate  of Playgroup Tutor Training Course for adult which is recognised under Hong Kong Qualifications Framework Level 3  (The Government of Hong Kong Special Administrative Region). This course also recognised by Training Qualification United Kingdom Level 3.    

First Footprint's team has registered kindergarten teacher, experienced in early childhood education and kindergarten syllabus. Our team also has ABRSM grade 8 music teacher, delivering lesson with rich music elements. All First Footprint teachers have gone through strict internal training to ensure the best teaching quality.